With its green architecture, eco-design and sustainable innovation processes, the new Hair Research Centre is proof of an overall strategy that associates performance and responsibility. Architects, managers and researchers have made eco-design the foundation of their approach.
Palm oil is an important raw material for cosmetics and holds a leading position in L’Oréal’s approach to responsible sourcing. By late 2012 all L’Oréal’s palm oil was purchased in accordance with sustainable procedures, the aim of which is to ensure the preservation of biodiversity. Since 2010, direct purchases of palm oil, amounting to approximately 850 tonnes in 2012, are based on RSPO SG (Roundtable on Sustainable Palm Oil, Segregated Model) certified total traceability. Since 2012 another category of ingredients, palm oil derivatives the sourcing chains of which are very complex, have also been certified as sustainable by the RSPO. They are, for example, certain surfactants that perform the detergent and lathering functions of shampoos. They are offset by GreenPalm certificates, the purchase of which makes it possible to market an equivalent volume of palm oil that is certified as sustainable. The objective in the long term is that all palm raw materials should come directly from plantations that the RSPO certifies as sustainable.