Expert in skin and hair types around the world

To take into account the wide variety of skin and hair around the world, L’Oréal's research teams have invested in many studies and developed, over decades, the tools for customized analysis.


Ethnic origin, age, dietary habits, geographical and cultural environment: numerous factors influence the characteristics of skin and hair. The density, rate of growth, and curliness of hair as well as the diameter of individual hairs differ in Asia, Europe and Africa. Understanding this extraordinary diversity represents a real challenge for L'Oréal's Research and Innovation teams . To use it more effectively, they have done numerous studies and focused on developing accurate and objective measurement tools.